The Test Drive

You know what good content looks like. You've saved the reels, read the captions, watched the accounts that make it look easy.

The problem is never knowing what you should actually make. And doing that thinking, week after week, around everything else you're running.

That's what this week is for.

For one week, I do the looking for you. I find what's earning attention, filter out the noise and turn the useful bits into five things worth trying. You get one rep a day. Make the ones that fit your business.

Your job is to make. Publish at least three of the five, send me your profile, and I'll personally look at what you've made and your Instagram as a whole. I'll tell you what's working, what's getting in your way and the one thing I'd concentrate on next.

✓ Five current creative reps, one a day.

✓ Everything you need to make each one, including a low-energy option.

✓ Personal feedback when you've published at least three.

✓ Three useful observations and the one thing I'd concentrate on next.

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